Brand Studio: Personal Branding Workshop for Entrepreneurs

Brand Studio Logo

About you:

You are awesome at running your business, but you have no idea how to send a direct message on Twitter and couldn’t even think about setting up a listening and monitoring system to make sure that you stay current on your industry’s trends and news. So what do you do? Get assistance from a millennial who lives and loves digital media!  If you are a business owner who feels clueless about how to use digital strategies and social media to grow your brand and your business, consider our Brand Studio Workshop. It’s personal branding for entrepreneurs.

  • Do you want to be considered an expert?
  • Do you want people to seek out your services based on your personal brand and expertise and not your sales copy?
  • Do you want to elevate yourself and as a result bring more attention to your company and business?
  • Do you need to build credibility in order to garner media attention and press coverage?
  • Do you want to blog and learn about content marketing but you have no clue how to create or manage content?

About me:

I am a full-time personal branding consultant who manages multiple executive personal brands and social media for B2B businesses. I have organically grown my business using free online tools and digital strategies.

About The Brand Studio:

By having a personal brand, an entrepreneur and business leader becomes more credible and therefore, lends that credibility to their business. The Brand Studio is a 2-day workshop created to help business owners who feel like they have not been able to take advantage of the internet and social media channels to propel their businesses forward. As a thought leader and sought-after expert in your field or industry, you set the stage so that clients, media and partners seek you out to work with you. You can automate your digital marketing to build a personal brand an professional and attractive online presence.

This workshop is a two-day crash course that will help entrepreneurs and business leaders identify the weaknesses in their personal brand and develop a strategy to reposition and polish their presentation online. The brand studio takes an in-depth look at your brand whether you are building it from scratch or re-branding yourself with a step-by-step process.

This session is for:

  • Freelancers and consultants who are interested in attracting more clients
  • Business owners who are unfamiliar with social media and digital marketing and promotion
  • Entrepreneurs who have wanted to blog but didn’t know where to begin
  • Business leaders who want to unlock their purpose and build a brand to get paid what they deserve
  • Anyone who wants to increase their credibility

What’s included in a course?

This program will save you time and hold you accountable to create and breathe life into your brand with:

2 Brand Studio Mini-Guides: Simple and easy-to-follow guides full of short assignments designed to help you go from confused to credible. These guides ALONE are worth the registration.

2 Live Workshops: We’ll be working together for 1 whole day — I’ll be teaching, answering questions and giving you feedback.

1 Day for implementation and Q&A: This workshop is designed to help you stop procrastinating and get things done. By the time the workshop is over, you will have all of the moving pieces in place for your brand. I understand that working quickly can seem a little overwhelming, so I give you some time to polish up your materials and schedule a session just for feedback, implementation and revisions.

Sessions include:

Workshop One: Brand Fundamentals & Building Credibility

  • Discover and create your personal brand that is infused with your unique personality
  • Identify the roadblocks to personal branding
  • Translate your skills and accomplishments into a polished personal website
  • Gain clarity on your niche in order to make yourself more marketable
  • Nail your elevator pitches and develop a professional biography that makes you people want to work with you

Workshop Two: Communicating Your Expertise with Social Media and Content Marketing

  • Learn to use social media to make connections, find business leads and market yourself
  • Become a better content marketer and attract new customers
  • Develop a streamlined and effective social media strategy using free automation tools
  • Understand content curation and re-purposing so that you don’t feel like you are forced to blog all the time (Nobody got time for all that!)

This is not for you if you:

  • Don’t have a business or business idea
  • You are an expert in social media marketing or consider yourself digitally savvy
  • Are not willing to learn best practices and want a quick fix strategy
  • Assume that strategies learned in this course will be a replacement to sales, business development and marketing activities

How much is it and how can I learn more?

The course is being offered at $99. If you have questions, want this workshop facilitated for a group or are unsure if this class is right for you, shoot me an email and let’s chat: emmelie (at) thebrandingmuse (dot)com

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